Consultants / Researchers
UCHIDA Mariko
Position
Senior Consultant
Background
2001 – 2007 East Japan Railway Company (JR East)
Managed warehouse operations for rolling stock parts at Maintenance Department
Developed transportation plans based on railway demand forecasts
Engaged in passenger insight research as a Research Fellow at Keio University
2007 – 2010 JR East Marketing & Communications, Inc.
Conducted user needs surveys for station retail development (Ekinaka)
Conducted attractiveness surveys for enhancing the value of railway lines
Conducted customer satisfaction surveys for railway services
Conducted traffic surveys within stations and trains as part of marketing research projects
2010 – 2012 DDN Consulting Inc.
Stationed at a government agency
Supported hands-on in procurement requirements review
Created specifications
Evaluated bidders for information systems procurement
2012 – Present Nittsu Research Institute and Consulting, Inc. (at the time)
Conducted market research related to logistics, user needs surveys, Engaged in projects related to business strategy, sales strategy, and new business planning for logistics companies, government agencies, and industry associations
Qualification
- MBA
Expertise
- Formulation of business strategies related to logistics
- Sales strategy development
- New business planning
- Logistics reality and needs assessment
Project
- Conducted an investigation of the purchasing decision-making process and needs of transportation service users.
- Performed a survey of management, business realities, and needs of transportation service providers.
- Provided support for new business planning for logistics companies and logistics-related new business planning for non-logistics companies.
- Assisted in target setting and sales strategy planning to acquire new customers for logistics companies.